The
Auto Show’s official Charity Preview
offered up hundreds of new and
concept cars and trucks as people
walked, talked and showed off their
fashions at COBO Center January 19,
2018. (Photo by NAIAS)
The Auto
Show’s
official
Charity
Preview
after-party
rocked
the
house
with a
memorable
performance
by
Motown’s
very
own,
Four
Tops
dazzling
the
crowd
from the
stage in
the
Atrium
of COBO.
(Photo
by
NAIAS)
2018
Charity
Preview
Generates
$5.1M
for
Detroit
Children’s
Charities
By
Wendell
Bryant
Tell Us
Detroit
DETROIT
- The
Motor
City
took
center
stage
Friday
night as
nearly
$5.1M
was
raised
for
children’s
charities
at the
2018
North
American
International
Auto
Show’s
(NAIAS)
Charity
Preview
at Cobo
Center.
In all,
over
13,000
people
attended
the
black-tie
gala,
recognized
as the
worlds'
largest
annual
single-night
fundraiser.
Sponsored
by
Axalta
Coating
Systems
for the
third
consecutive
year,
Charity
Preview
has
raised
nearly
$118M
for
southeastern
Michigan
children’s
charities
since
the
Detroit
Auto
Dealers
Association
established
the gala
42 years
ago.
“Earlier
in the
week, we
saw a
powerful
lineup
of
products
and
leaders
come
together
to
advance
our
industry’s
mobility-focused
future,”
said
2018
NAIAS
Chairman
Ryan
LaFontaine.
“Tonight,
we see
that
same
industry
and our
entire
Motor
City
rally
around
the most
vulnerable
within
our
community.”
The
event
directly
benefits
a wide
range of
children’s
charities,
helping
to fund
services
for
children
of all
ages
from
birth to
18.
Beneficiaries
of NAIAS
Charity
Preview
include:
Boys
& Girls
Clubs of
Southeastern
Michigan
Boys
Hope
Girls
Hope
Detroit
Children’s
Center
The
Children’s
Hospital
of
Michigan
Foundation
Detroit
Auto
Dealers
Association
Charitable
Foundation
Fund
Detroit
PAL
Judson
Center
March of
Dimes
Metro
Detroit
The
iconic
group,
The Four
Tops,
helpED
celebrate
the
night of
kids,
cars and
Motown
with a
special
performance
on
Cobo’s
Atrium
stage at
9 p.m.
The
Detroit
Auto
Dealers
Association
(DADA)
presented
a
$75,000
gift to
the
Motown
Museum
during
The Four
Tops’
performance.
Charity
Preview
builds
on
Preview
Week’s
momentum
of
global
vehicle
and
technology
reveals
and
industry-shaping
announcements.
With an
expanded
AutoMobili-D
showcase,
featuring
240
brands
with 57
startups,
the
exposition
is a
full
overview
of the
automotive
ecosystem
under
one
roof.
AutoMobili-D
remains
open at
NAIAS
for the
first
weekend
of the
Public
Show for
the
Future
Automotive
Career
Exposition,
which
starts
tomorrow
Jan. 20
at 9
a.m. and
continues
through
Sunday,
Jan. 28.
Ticket
prices
and
general
show
information,
including
transportation
and
parking
can be
found at
naias.com.
About
the
North
American
International
Auto
Show Now
in its
30th
year as
an
international
event,
the
NAIAS is
among
the most
prestigious
auto
shows in
the
world,
providing
unparalleled
access
to the
automotive
products,
technologies,
people
and
ideas
that
matter
most –
up close
and in
one
place.
Administered
by
executive
director
Rod
Alberts,
the
NAIAS is
one of
the
largest
media
events
in North
America,
and the
only
auto
show in
the
United
States
to earn
an
annual
distinguished
sanction
of the
Organisation
Internationale
des
Constructeurs
d’Automobiles,
the
Paris-based
alliance
of
automotive
trade
associations
and
manufacturers
from
around
the
world.
For more
information,
visit
naias.com.
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