UBS office at the corner of Woodward Avenue and State Street joins dozens of the world’s most influential brands on Detroit’s main thoroughfare. (Photo by Bedrock Detroit)
   

 
 

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  UBS Financial Services Inc. opens Detroit office in historic downtown Woodward District

• Global wealth firm will occupy 11,000 square feet in Bedrock’s S.S. Kresge Co. building
• UBS office at the corner of Woodward Avenue and State Street joins dozens of the world’s most influential brands on Detroit’s main thoroughfare
• State-of-the-art facility to be made available for use by local, UBS-approved non-profits


DETROIT – UBS Financial Services Inc. will add to the burgeoning economic development in Detroit with a new 11,000 square feet office in the historic downtown Woodward shopping district. This new office represents an expansion of UBS’s investment in the metro-Detroit region, and establishes a presence in the city for the first time.

The 11,000 square-foot office at 1201/1217 Woodward spans two historic buildings located on the corner of Woodward Avenue and State Street. It will open with ten Financial Advisors overseeing $2.6 billion Assets under Management.

The design of the third-floor space honors the building’s history as a retail hub, using an industrial aesthetic with clean lines, natural wood with metal accents, and original exposed pillars. The office will have six meeting rooms; three on the office side and three on the community side; a flexible breakout area and a coffee bar. Clients and employees will be greeted with a large black and white map of Detroit behind the reception desk, complete with the UBS three keys logo, signifying its presence in the area.


Pictured here, are John Bush, UBS’ Michigan Market Head, Dan Gilbert, Bedrock Founder & Chairman, Mike Duggan, Detroit Mayor and Tom Naratil, President UBS Americas as they celebrate the opening of a new 11,000 square feet office in the historic downtown Woodward shopping district. (Photo by HB Meeks/Tell Us Detroit)

“The Detroit branch of UBS Financial Services Inc. will be the first Wealth Management firm to move downtown Detroit since 2010,” said Michigan Market Head, John Bush. “This expansion reinforces our commitment to downtown Detroit and the local community and uniquely, 50% of our space will be made available for local, UBS -approved non-profit organizations to host board meetings and other activities.”

To further support the local community, Detroit will be a pilot market in UBS and EVERFI’s new Keys To Your Future program. A personalized, digital curriculum that is the first of its kind, Keys To Your Future will equip high school students across the city with critical college and career readiness skills.

“UBS joins many other financial businesses that call Woodward Avenue home. From Ally’s headquarters, Fifth Third Bank’s regional headquarters, the new headquarters being built by Chemical Bank to Quicken Loans, StockX, Rocket Loans and more Detroit is fast becoming a magnet for financial and FinTech businesses looking to open or expand in an exciting environment that is also attracting talent from around the country and world,” said Dan Gilbert, Bedrock Founder and Chairman. “Today, with their new office in the heart of activity in the historic Woodward shopping district, UBS will play a significant role in the future of Detroit.”

1201/1217 Woodward is owned by Bedrock and has recently undergone extensive renovations. Located at the corner of State Street and Woodward Avenue, the former S.S. Kresge Store #1 and R.H. Traver buildings formed a landmark corner when they were built in 1891 and 1917. Combined under a single property owner since 1917, the buildings have housed a variety of retail shops, most notably the flagship Kresge 5 & 10 store.

The building was designed by prolific Detroit-based architecture firm Smith, Hinchman & Grylls, who also designed the famed Guardian and Penobscot buildings. Today, the property is home to an Under Armour brand house at the retail level and Detroit-based start-ups including football helmet manufacturer Xenith, Fathead and Gas Station TV.

In recent years, Bedrock has welcomed dozens of national and local brands to Woodward Avenue including WeWork, Twitter, LinkedIn, Nike, Madewell, Le Labo, John Varvatos, Bonobo’s, Warby Parker, H&M, G-Star, Shake Shack, Lululemon, Avalon International Breads and countless others. UBS’s new branch office sits directly across from the Hudson’s Site development and adjacent to the world’s first Shinola Hotel. Positioned in the center of downtown Detroit’s momentum, UBS’s decision to open this location is a nod to the city’s recent economic development.

About UBS Global Wealth Management
As the world’s largest wealth manager, UBS Global Wealth Management provides comprehensive advice, solutions and services to wealthy families and individuals around the world. Clients who work with UBS benefit from a fully integrated set of wealth management capabilities and expertise, including wealth planning, investment management, capital markets, banking, lending and institutional and corporate financial advice.


 

 

 

   
 

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