Quicken Loans Winter Blast Weekend returns to downtown Detroit with food, fun and music

DETROIT – Quicken Loans Winter Blast Weekend presented by Soaring Eagle, Detroit’s annual tradition of winter fun, returns for a 15th year to downtown Detroit, Friday, Feb. 7 through Sunday, Feb. 9, 2020.

Returning to its original single weekend format, the family-friendly festival will heat up downtown with the only weekend someone can skate for free at the Frankenmuth Rink at Campus Martius Park courtesy of Delta Dental, eat at an amazing food truck lineup led by The Soaring Eagle Cuisine Machine and take the kids to an interactive lineup of fun activities. There also will be a special festival preview for residents of Detroit’s Grandmont Rosedale neighborhood all made possible by TCF Bank.

The festival has earned a reputation for delivering dozens of metro Detroit’s most talented up-and-coming and longtime favorite local musical acts each year, and this year is no different. The 2020 headliners are Larry Lee & The Back In The Day Band, Alise King and The Persuasion Band.

To add to the excitement, festival admission will remain free.


Kicking the musically-filled weekend off Friday, Feb. 7 will be Leaving Lifted (Reggae/Rock), a band from Detroit making its Winter Blast debut. The band’s solid grooves and commanding stage presence earned them the opportunity to play with national acts such as The Wailers, Stick Figure, Pilfers, Afroman and more. They will be followed by Ben Sharkey (Jazz/Pop) with Larry Lee & The Back In The Day Band (Funk/Soul) wrapping up the night.
Saturday, Feb. 8 will continue with a wide range of genres, including Soul Pepper (Blues/Rock), KLR & The Saints (Acoustic/Pop), The Fernwoods (Alternative), Adam Plomaritas (Rock/Soul), Raye Williams (Country/R&B) and Cast-Iron Cornbread (Country/Rock), a band that captivates audiences with its versatile sound from all genres. They will be followed by Daylight Sinners (Rock/Classic Rock) and headliner Alise King (R&B/Soul).

The weekend will finish on a high note Sunday, Feb. 9. Starting the day off will be Nick Juno (Folk Rock), Sara Marie Baron (Soul/Pop) and Lucy’s Brown Seville (Blues/Soul), a band heavily influenced by soul, blues and rock bands like The Rolling Stones, The Temptations, Marvin Gaye and Stevie Wonder. The band has shaped its unique sound with respect to vintage influences, instruments and recording techniques.

The festival concludes with Alan Turner (Country/Rock), Laura Rain & The Caesars (R&B/Soul) and everyone’s favorite party cover band, The Persuasion Band (Cover Band/Top 40).


The festival teams up with new sponsor TCF Bank to support and collaborate with residents of the Grandmont Rosedale neighborhood in northwest Detroit, which the company is heavily invested in serving, including current developments of a new branch bank to handle the neighborhood’s needs.

The morning of Saturday, Feb. 8, 600 members of the community will be treated to an early preview of the festival and access to numerous free activities and complimentary food and beverages.

TCF Bank also will donate exhibit space to three small businesses from the Grandmont Rosedale community for sales and promotion opportunities.

As an added bonus, TCF Bank will serve as the new sponsor for the lineup of family activities, including DJs, arts & crafts, science experiments from the Michigan Science Center, and a character meet and greet with “SONIC” from the upcoming Paramount Pictures film “SONIC THE HEDGEHOG” coming to theaters Friday, February 14, 2020.


All of the fun, winter-themed activities people love will be returning to the festival this year. Festivalgoers will have the opportunity to ice skate for free all weekend long at the rink at Campus Martius Park sponsored by Delta Dental.

New festival sponsor Mt. Brighton will offer a learn to ski and snowboard experience right in downtown Detroit. The resort will be using its state-of-the-art snowmaking system to make snow for the event. Festivalgoers have the opportunity to get fitted for ski or snowboard gear and go down a beginner-level slope with the help of Mt. Brighton Ski and Ride School instructors.

The legendary winter slide will be revived at the event, sending riders through a dark tube at up to 20 MPH and dropping them at a 40-degree angle. There also is a 30-degree drop slide for children, and those who like their adventure at a gentler pace.

Ice carving demonstrations will take place during the event courtesy of US Ice. The Ice Garden will showcase plenty of the company’s carvings along Campus Martius and Cadillac Square. Types of sculptures will include Spirit of Detroit, mountain, casino games and a newspaper with a place to put your face in, as well as interactive pieces like seats and benches, animals and a fire and ice section.

Another returning feature to the festival is the longest, fastest mobile zip line in Michigan. The 20-second ride allows two riders to zip simultaneously on separate lines, 34 feet above the ground, and enjoy panoramic views of Campus Martius from high above South Woodward as they soar through the chilly, winter air.

Festivalgoers will have an opportunity to stay warm at one of the many roasting stations located throughout the event, courtesy of the Detroit Downtown Development Authority. Marshmallow and s’more kits will be available for purchase.

The Cadillac Lodge will stay open through the festival, giving people a chance to take a break from the cold winter winds. Inside the Lodge will be the family activities and a music stage courtesy of TCF Bank. The Comfort Zone will be located on Monroe Street to offer people an opportunity to warm up, courtesy of Redico.

Quicken Loans Winter Blast Weekend presented by Soaring Eagle will feature the return of the Polar Plunge. Festivalgoers can brave the chill by taking a dive into the cold waters to raise money for the Special Olympics. This year, some of the festival’s sponsors will gather teams to take the dive together. The goal is to raise more than $20,000 to surpass the average funds raised at the festival through this activity.


To help festivalgoers refuel during the event, local restaurants and food trucks will offer a large selection of delicious and creative cuisine sure to please everyone’s taste buds.

Participating in the food truck rally is A Taste of Nawlins, Baked Delicious, Big Mike’s Mexican Trailer, Mr. Deep Fried, Chick-A-Dee Fried Chicken, Crepe De Twah-Sweet & Savory Crepes, Detroit Panzerotti, Imperial Ferndale, Mercurio Foods Elephant Ear, Mercurio Foods Grab, Mercurio Foods Popper, Niko's Gyros, Soaring Eagle Cuisine Machine and The Lobster Truck.

Quicken Loans Winter Blast Weekend is once again participating in Kroger’s “Zero Hunger, Zero Waste,” a campaign committed to ending hunger in our communities and eliminating food waste. All food trucks participating in the Winter Blast Weekend will receive exhibition space for a donation of food to Detroit area shelters. Forgotten Harvest will collect and distribute the donations to local shelters, such as Capuchin Soup Kitchen, Detroit Rescue Mission and Detroit Boxing Club.

Quicken Loans Winter Blast Weekend presented by Soaring Eagle is grateful for the generous support of its sponsors, which include: Bedrock Detroit, Catalyst Media Factory, Delta Dental, Detroit Downtown Development Authority, The Detroit News, Double Tree Suites by Hilton Detroit Downtown - Fort Shelby, DTE Energy Foundation, Full Bar Gin, Imperial Beverage, Jackson Morgan Coffee Liquor, The Kroger Co., Lagunitas, Mancan Wine, Metro by T-Mobile, Metro-West Appraisal Co., Michigan Lottery, Mt. Brighton, One Magnify, Redico, Shorts Brewing Co., TCF Bank, Teeq Coconut Lime Tequila, Tito's Vodka, Town Branch Bourbon, Quicken Loans, Soaring Eagle Casino and Resort, US Ice and US Park.





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