Ford
Fireworks
Celebrates
60 Years
Of
Lighting
Up
Detroit
Skyline,
Monday
June 25
“Come
Alive in
the D!”
named as
theme
for the
2018
Ford
Fireworks
DETROIT
– The
Ford
Fireworks
will
light up
the
Detroit
riverfront
on
Monday,
June 25
at 9:55
p.m. ET,
celebrating
60 years
of the
signature
summertime
tradition
with
breathtaking
views of
downtown
Detroit
and
beyond.
Produced
by The
Parade
Company
and
recognized
as one
of the
country’s
largest
and most
magnificent
fireworks
displays,
the Ford
Fireworks
is
enjoyed
by
hundreds
of
thousands
of
spectators.
"The
Parade
Company
is
thrilled
to
celebrate
60 years
of
putting
on one
of the
most
spectacular
fireworks
shows in
the
nation,”
said
Tony
Michaels,
president
& CEO,
The
Parade
Company.
“We are
extremely
appreciative
of Ford
Motor
Company’s
incredible
commitment
and all
of our
sponsors
whose
generosity
keeps
this
summer
tradition
so
vibrant
in the
city of
Detroit.”
As a
longtime
supporter
of The
Parade
Company,
Ford
Motor
Company
has
served
as title
sponsor
of the
Ford
Fireworks
and
presenting
sponsor
of The
Parade
Company’s
Rooftop
Party
since
2013.
“It is
an honor
to be
part of
a
tradition
that has
become
an
international
signature
for
summer
and the
city,”
said Jim
Vella,
president,
Ford
Motor
Company
Fund,
the
philanthropic
arm of
Ford
Motor
Company.
“Few
events
bring
families
and
communities
together
like
fireworks,
and we
are
proud to
share
the
excitement
of the
Ford
Fireworks
with all
the
people
of
Detroit
and
southeast
Michigan.”
As
producers
of the
Ford
Fireworks,
The
Parade
Company
selects
the
musical
arrangement
and
works
exclusively
with
Zambelli
Fireworks
to stage
more
than
10,000
pyrotechnic
effects
visible
for
miles
along
the
Detroit
River.
This
year’s
show
themed
“Come
Alive in
the D!”
will be
choreographed
again by
world-renowned
Patrick
Brault,
who has
years of
experience
designing
pyrotechnic
displays
including
past
Olympics
celebrations.
As one
of The
Parade
Company’s
largest
and most
popular
fundraisers
of the
year,
the Ford
Fireworks
Rooftop
Party
offers
the best
seats in
the city
to view
the
fireworks.
Guests
attending
the
event
will
experience
live
music
with
Your
Generation
in
Concert
rocking
the main
stage,
food by
Andiamo,
games,
giveaways
and more
for
adults
and kids
alike.
To learn
more,
visit
www.theparade.org
or call
313-923-7400.
All
proceeds
benefit
the
Michigan
Thanksgiving
Parade
Foundation.
The
Ford
Fireworks
can be
viewed
on
WDIV-Local
4’s live
broadcast
beginning
at 8
p.m.
News/Talk
760 WJR
and Paul
W. Smith
will do
a
special
radio
simulcast
throughout
the
event
and
provide
up-to-the-minute
traffic
and
weather
information
throughout
the day.
For more
information
on The
Parade
Company
events,
visit
www.theparade.org.
Follow
the
event on
social
media at
#fordfireworks.