Thousands
of
children
in
Detroit
empowered
with
lasting
life
skills
through
hockey
Detroit
Red
Wings,
Detroit
Red
Wings
Foundation,
NHL and
NHLPA
Introduce
the
Detroit
Red
Wings
“Learn,
Play,
Score”
Platform,
a $1
Million
Commitment
to
Cultivate
Hockey
and
Youth
Development
in the
City of
Detroit
DETROIT
-
Rooted
in a
commitment
to
building
confidence
and
character,
promoting
positive
values,
and
imparting
enduring
life
skills,
thousands
of youth
across
the city
of
Detroit
will
have the
unique
opportunity
to
participate
in the
Detroit
Red
Wings
pioneering
Learn,
Play,
Score
program
– an
interactive
extension
of
hockey’s
Declaration
of
Principles.
This
program
is
funded
through
an
initial
$1
million
investment
in
partnership
with the
Detroit
Red
Wings,
the
Detroit
Red
Wings
Foundation
and the
NHL/NHLPA
Industry
Growth
Fund to
grow and
expand
access
to the
game of
hockey
across
the city
of
Detroit.
Through
community
partnerships
with the
Boys &
Girls
Clubs of
Southeastern
Michigan,
the
Detroit
Parks &
Recreation
Detroit
Public
Schools
Community
District
(DPSCD),
EverFi
and the
Mike
Ilitch
School
of
Business
at Wayne
State
University,
over
30,000
youth in
the city
of
Detroit
will
experience
the
sport of
hockey
through
a
distinctive
array of
events
and
engagements
over the
next two
years.
The Red
Wings
are
working
with
several
metro
Detroit
and
national
organizations
to
coordinate
on the
exclusive
programming,
curriculum
and
operation
of the
program.
Fox
Sports
Detroit
will air
a
30-minute
special
–
“Changing
the
Game:
Hockeytown’s
Next
Generation”
– at
5:00 and
6:30
p.m.
tonight,
which
will
document
the
traditional
and
non-traditional
hockey
components
of the
Learn,
Play,
Score
program.
The
initiative
will
also be
celebrated
during
the
broadcast
of
Tuesday’s
Red
Wings
vs.
Montreal
Canadiens
game
(7:30
p.m.,
Fox
Sports
Detroit).
“This is
all
about
empowering
the
youth in
our
city.
Hockey
is more
than
just a
sport.
It is
about
teamwork,
dedication,
maintaining
a
healthy
body,
mind and
spirit.
We are
committed
to being
a leader
in
finding
innovative
ways to
connect
younger
generations
to
hockey
in the
community,
and the
Detroit
Red
Wings
Learn,
Play,
Score
program
will
provide
that
very
opportunity,”
said
Christopher
Ilitch,
President
& CEO,
Ilitch
Holdings,
Inc.,
and
Governor,
President
and CEO,
Detroit
Red
Wings.
“It all
starts
with the
kids of
this
city –
the next
generation
– and
we’re
looking
forward
to an
exciting
two
years as
the
program
takes
shape
and
offers
them the
dynamic
new
experiences
they
deserve.”
“We are
thrilled
that the
Ilitch
Organization
and
Detroit
Red
Wings
are
engaging
the city
of
Detroit
to grow
and make
hockey
more
welcoming
for
everyone
in the
area,”
said Kim
Davis
NHL EVP,
Social
Impact,
Growth
Initiatives
and
Legislative
Affairs.
“It is
critically
important
to give
back to
cities
like
Detroit
to make
sure we
are
collaborating
with
them to
develop
opportunities
for
those
who need
it
most.”
"Along
with the
NHL and
the Red
Wings,
we’re
extremely
proud to
be
supporting
the
formation
of the
Detroit
Red
Wings
Learn,
Play,
Score
program,”
said
Mathieu
Schneider,
NHLPA
Special
Assistant
to the
Executive
Director.
“Exposing
children
to the
game of
hockey,
both on
and off
the ice,
is
something
that the
Players
and the
NHLPA
have
long
valued
and this
project
is a
perfect
example
of the
positive
impact
that the
Industry
Growth
Fund is
having
across
the
league.”
Detroit
Red
Wings
Learn,
Play,
Score
will
engage
79 DPSCD
elementary
and
middle
schools,
12
Detroit
Parks &
Recreation
“Fun
Centers”
and four
Boys &
Girls
clubs
across
the city
of
Detroit
in the
next
year.
Ice
rinks
within
the
newly-formed
Detroit
Hockey
Rink
Collaborative
(DHRC),
including
East
Side
Hockey
Ice
Arena,
Jack
Adams
Memorial
Arena
and the
outdoor
rink at
Clark
Park –
will
each
offer
affordable
Learn to
Skate
and
Little
Wings
Learn to
Play
programs.
The
initiative
will
initially
consist
of five
platforms
within
non-traditional
and
traditional
hockey.
Non-traditional
hockey
platforms
include:
-
Street
Hockey
in the D
with
Detroit
Parks &
Recreation
and
Detroit
Public
Schools
Community
District
o
After
School
League
(Detroit
Parks &
Recreation)
o
Summer
Fun
Center
Sessions
(Detroit
Parks &
Recreation)
o
School
Edition
(Physical
Education
Curriculum
Integration
-Detroit
Public
Schools
Community
District)
-
Hockey
in the
Classroom
with
Detroit
Public
Schools
Community
District
o
Future
Goals™ -
Hockey
Scholar
and
STEM Day
at
Little
Caesars
Arena
presented
by
Chevrolet
-
Esports
& Hockey
with
Boys &
Girls
Clubs of
Southeastern
Michigan
Traditional
hockey
platforms
include:
-
Detroit
Hockey
Rink
Collaborative
and
On-Ice
Hockey
Pathway
Scholarships
with
Clark
Park,
East
Side
Hockey
Ice
Arena
and Jack
Adams
Memorial
Arena
-
Open
Skate
Sessions
at
Little
Caesars
Arena
To
ensure
each
program
element
meets
and
exceeds
goals,
the Mike
Ilitch
School
of
Business
at Wayne
State
University,
as well
as
Oakland
University
and the
University
of
Michigan
will
provide
independent
data
reporting
and
analysis
support.
To learn
more
about
Detroit
Red
Wings
Learn,
Play,
Score,
visit
www.DetroitRedWings.com/learnplayscore.
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