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Chevrolet
Awards
$165,000
in
Scholarships
to 2022
HBCU
Marketing
and
Journalism
Interns
“Discover
the
Unexpected”
interns
“Charged
Forward”
with
electrification
through
an
immersive
experience
DETROIT
–
Chevrolet
and the
National
Newspaper
Publishers
Association
concluded
their
sixth
year of
“Discover
the
Unexpected,”
a
10-week
immersive
internship
and
scholarship
program
for 11
HBCU
students,
five
within
marketing
and six
within
journalism,
to
explore
marketing
roles
focused
on
General
Motors’
vision
for an
all-electric
future
and
journalism
with the
NNPA.
“Chevrolet
is
honored
to
continue
our
partnership
with the
NNPA for
DTU,
providing
HBCU
students
professional
and
personal
growth
opportunities,”
said
Steve
Majoros,
vice
president
of
Chevrolet
Marketing.
“The
fellows
made an
impact
on our
Chevy
Marketing
team as
they
navigated
new
experiences
–
including
working
with
large
corporations,
virtual
work
environments,
and time
management
skills –
and
learned
how to
effectively
convey
the
benefits
of EVs
to their
local
communities,
all
while
exemplifying
professionalism
and
passion.”
NNPA
publishers
across
the
country
also
hosted
the six
journalism
fellows
this
summer.
Students
were
exposed
to
print,
broadcast,
digital,
and
photojournalism
skills
in
addition
to
experiencing
the
Chevy
Bolt EUV
in
person.
“The
NNPA and
Chevrolet
partnership
has been
and
continues
to be
extremely
productive
supporting
aspiring
journalists
and
amplifying
their
voices,”
said
NNPA
President
and CEO
Dr.
Benjamin
F.
Chavis
Jr.
“Students
worked
alongside
our
renowned
publishers
for an
in-depth
experience
while
understanding
how to
bridge
the gap
between
traditional
and
new-age
journalism,
and we
cannot
wait to
see how
their
stories
change
EV myths
within
their
communities.”
During
the
program,
students
had the
opportunity
to
create
content
and
engaging
stories
about
the
Chevy
Bolt
EUV,
electrification,
and EV
adoption,
allowing
them to
act as
change
agents
within
their
local
communities.
2022 DTU
fellow
Antonio
Andrews
applied
to DTU
because
he
wanted
to work
with
EVs.
“The
automotive
industry
is
undergoing
its
largest
transition
since
inception,”
he
noted.
“To be
able to
give
insight
and have
access
to new
and
innovative
concepts
is a
dream
come
true.”
The 2022
DTU
program
was
amplified
by
notable
industry
mentors
and
esteemed
alumni.
Program
ambassador
Terrence
J,
American
actor,
model,
and
entertainer,
accompanied
the
students
in New
Orleans
as they
participated
in The
Big Easy
Bolt
Race, a
curated
team
ride-and-drive
scavenger
hunt to
learn
about
electrification
in
addition
to Black
history
and New
Orleans
culture.
“As a
graduate
of North
Carolina
A&T
State
University
with a
mass
communication
degree,
I
understand
the
passion
and
enthusiasm
that
HBCU
students
bring to
the
table,”
said
Jenkins.
“I was
elated
to work
alongside
these
students
and
provide
an
opportunity
to
connect
and
motivate
each of
them
into
their
future
careers.”
Justin
Shaifer,
TV host,
producer,
and STEM
advocate
returned
to DTU
as the
fellows’
mentor
for the
second
year,
encouraging
students
to “take
what
you’re
asked to
do and
go above
and
beyond
to
operate
with
excellence
at every
step”
during
the
program’s
closing
ceremonies
in
Detroit.
He
continued,
“This is
a
phenomenal
program,
and it
was an
honor to
be a
part of
these
incredible
young
professionals.”
Reflecting
on how
the DTU
program
prepared
him for
his
career
at GM,
former
DTU
fellow,
and
current
DMAX
group
leader
Emmanuel
Dorvil
explained,
“My foot
was on
the gas
pedal
for my
career.
I had to
ensure I
was
always
prepared,
whether
it
involved
vehicle
releases
or
increasing
multicultural
diversity
with EV
consumption.
The
exposure
of this
program
sets you
apart –
the
ability
to
connect
with
others
is what
we need
as
aspiring
young
professionals.”
Chevrolet
awarded
each
fellow a
$10,000
scholarship
and a
$5,000
stipend.
To date,
DTU has
provided
49 HBCU
students
more
than
$600,000.
Learn
more
about
the
Discover
the
Unexpected
fellowship
at
https://www.nnpa.org/chevydtu/.
View the
program
content
until
Sept.
15, by
visiting
the DTU
metaverse.
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