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For the
13th
year:
"Walk In
My
Boots"
Community
Outreach
Program,
aims to
transform
lives
one step
at a
time
DETROIT
- More
than 125
family
members
from The
Salvation
Army
(TSA)
Detroit
Temple
Corps
Community
Center
neighborhood
received
new
insulated
winter
boots
and
socks.
These
items
will
help
shield
families
from the
cold and
snow,
especially
during
winter,
which
can be
the most
challenging
time for
many
low-income
families.
Wet feet
can lead
to
severe
hypothermia,
which
can be
fatal.
While
some
programs
offer
winter
coat,
hat, and
glove
giveaways,
a
person's
feet are
often
exposed
as many
families
take the
bus or
walk in
the
harshest
cold
weather.
The
Salvation
Army of
Metro
Detroit
expressed
their
gratitude
for
Toyota's
generosity.
Major
Toni
Dorrell,
metro
Detroit
area
commander
for The
Salvation
Army of
Metro
Detroit,
said,
"This
winter,
the
burden
on many
families
has been
lightened
thanks
to our
'Walk in
My
Boots'
partner,
Toyota
Motor
North
America,
who
donated
warm
boots
and
socks to
this
year's
event.
Toyota
has been
a
generous
partner
for 13
years,
and year
after
year,
the
donations
have
allowed
thousands
of
in-need
families
to
safely
get to
work,
school,
or play
outside
without
fear of
the
frigid
weather."
Moreover,
Toyota
has
donated
over
2,300
pairs of
boots
and
socks to
local
families
in
Detroit
alone
through
this
project.
The
company
has
contributed
over
$175,000
to The
Salvation
Army
Great
Lakes
Division,
sharing
resources
throughout
the
Detroit
Metro
area.
Boots
and
socks
have
been
given to
families
in need
on
Detroit's
west
side at
the TSA
Detroit
Grandale
Corps
Community
Center,
TSA
Conner
Creek
Corps
Community
Center
on the
east
side, in
downtown
Detroit
at TSA
Booth
Services
Shelter,
Head
Start
and
Harbor
Light
facilities,
and at
the
former
TSA
Denby
Center
for
Children
& Family
Services
on the
northwest
side of
Detroit.
The
project
has also
been
held in
Chicago,
Washington
DC,
Baltimore,
Harrisburg,
PA, and
Minneapolis,
MN.
Alva
Adams
Mason,
group
manager,
Multicultural
Business
Alliance
&
Strategy,
Toyota
Motor
North
America,
said,
"Many
people
know
Toyota
as a car
company,
but
we're so
much
more
than
that. We
believe
an auto
company
can also
be a
vehicle
for
change.
That's
why
Toyota
is proud
to
partner
with
nonprofit
organizations
in the
dozens
of
communities
where we
operate.
Investing
in and
creating
better
opportunities
for our
communities
and its
citizens
improves
their
quality
of life,
builds
lasting
relationships,
and
helps
enrich
society."
The
Salvation
Army
Detroit
Temple
Corps
Community
Center
provides
outreach
to the
community
through
after-school
programs,
social
services
such as
helping
families
and
individuals
pay
their
utility
bills
when
faced
with
financial
crisis,
free
fresh
produce
and
canned
goods
through
the food
pantry,
and
weekly
church
services.
Toyota
also
donated
$15,000
to The
Salvation
Army
Great
Lakes
Division,
enabling
them to
continue
to
support
the
communities
they
serve. A
delicious
hot
luncheon
was
served
to the
families
as well.
Adams
Mason
added,
"What
better
day to
bring
this
project
to
Detroit
families
than on
the
weekend
celebration
of Dr.
Martin
Luther
King,
Jr.?"
She
mentioned
one of
Dr.
King's
quotes,
"Life's
most
persistent
and
urgent
question
is …
What are
you
doing
for
others?"
and
said,
"Toyota
is
answering
the call
by
supporting
those in
need and
transforming
lives…one
step at
a time."
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